Climate сhange and the arctification of northern tourism
|Theme||1. Environmental protection|
|Session Name||1.7 Arctic tourism and global change|
|Author(s)||Dieter Müller (Umeå University, Sweden)|
This paper offers some preliminary thoughts on the nexus of climate change and tourism and asks for the consequences of climate change on tourism in the European Arctic. Often climate change is portrayed as a potential threat to tourism in high latitudes, not least because of its impact on fauna and a seemingly pristine nature. However, it has also be claimed that media attention around climate change triggers what has been called “last chance tourism”. It lures people to the North offering experiences of its wildlife before climate change extinguishes the current ecosystem. Hence, there is a risk that climate change becomes a competitive advantage and an integrated part of the commodification of Northern environment and communities. In this context a re-labeling of tourism in the North as Arctic tourism becomes a marketing tool benefitting from the current interest for environmental change in the Arctic. Hence, in conclusion it can be noted that the situation leads to an amplification of interest in Arctic tourism.
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